What is data analytics?

Data analytics helps in understanding your data better and also reveals a number of ways to take more meaningful actions. Based on trends in the big data industry, you will be able to trace patterns that you couldn’t do before. Data analysis is the scientific way to convert raw data into tangible criteria for making difficult decisions.

What is data classification?

Data classification is a tool that can help organizations ensure that their data, along with their sensitive information, are handled and monitored accurately by adding a key identifier to the process.

What can analytics do for my business?

Analytics will help decision-makers in forecasting to plan ahead. They also have the advantage of identifying trends, patterns and correlations in your data. This way, your company will be proactive when it comes down to industry trends.

When would be the right time to deploy an analytics strategy?

An analytics strategy is not a one-time plan. It’s a continuous process that needs to be aligned with company needs, industry trends and insights. Most companies turn to data analytics only when they face a difficult situation or problem, thinking that the solution to the problem lies within the data. Once they realize that there is more to it than meets the eye, they start appreciating analytics and use them more and more.

Why is social media so important?

Social media applications make your company’s social media presence stronger. Regardless of your company’s size or specialization, social media is a crucial part of your business’ marketing strategy.

Social media applications enable you to come closer to your clients and increase your brand awareness. It’s a fast and easy approach to attract leads and increase your business growth. There are billions of people around the world using social media, so no one can doubt their importance.

Why are marketing strategies important?

Marketing management is the process of introducing your product or service to your target audience (clients). Marketing management includes a wide range of actions for your product or service to be introduced and build brand awareness through advertising, public relations, sales, etc. Marketing management simply helps you increase your leads and boost your sales.